This article tackles a difficult and always slippery term: Identity. Arousing confusion when it refers to certain sociopolitical realities, the author tries to locate it in the Social Innovation paradigm....

Ikea launched an advertisement which they used to spread the idea of the indoors domestic culture: "Come into the independent republic of your HOME". Bearing in mind the massive influence of this advertisement and the impact in the Basque Country, I reflected on the fact...